We love designing custom t-shirts! T-shirt design is how we got into this biz and one of the primary skills that separate Offbeat Press from the majority of our competition. Most screen printing shops either don’t design at all or create generic designs with clip art. We create our own graphics – every apparel design we create is original and affordable. Our apparel graphic design rate is discounted to only $50/hr for all graphics that we print at Offbeat Press. For less than $100, we can get started on a custom shirt design, with illustration prices starting at just $250! Did we mention that we offer awesome non-profit design discounts that could land your community organization with a free design!
Designing custom t-shirt graphics is different than designing for other print mediums. Our creative experience includes creating independent clothing label brands from the ground up, developing apparel lines, planning seasonal release concepts and designing and illustrating the individual t-shirt designs. Illustration can be added to any design project to maximize the originality. We know the capabilities of screen printing and how to create t-shirt designs to both maximize the design + print capabilities and our client’s budgets. There’s a lot of competition out there and our marketing experience can also help your brand blaze it’s own path forward.
Drew began designing professional t-shirts long before Offbeat Press was in business. With Drew’s design education and experience in conceptual design and illustration, he began designing shirts for college orgs, bands, events and small businesses. Shortly after college, Drew went on to create his own custom-printed clothing label. He learned the screen printing industry and continued focusing his efforts on t-shirt design. Our creative team has designed awesome t-shirt graphics for thousands of brands. Can we create an awesome t-shirt design for you?
We work with our customers in a variety of ways to develop unique t-shirt designs. If you don’t have a specific idea for your custom t-shirt design, that’s not a problem! We have created hundreds if not thousands of awesome t-shirt designs for our clients over the past 12+ years. Your apparel project is unique and it’s important for us to fully understand your project and apparel use so we can create t-shirt designs that reflect your style, your objective, your business, your brand, or your band.
Design is Communication. We begin with communication, the better clients communicate details with us, the better we can use our creative skills and time to create custom t-shirt graphics that are right for our clients. If your shirt design is intended to promote a new service or launch, we need to know that. If you are looking for a shirt design that can be sold at a specific event, we want to know the details of the event and your involvement. If you want branded apparel for your staff, we want your brand style guide, professional logos, fonts and Pantone colors. The more details that are shared with us, the better refined our design direction can become.
Style is everything, but what style is right for you? Every brand should have a different style and it’s important that we create your t-shirt designs in a style that is congruent to your brand. We can create designs that are modern, minimalistic and clean, we can create vintage designs with elaborate typography, we can create detailed illustrations and we can make full-color artwork for simulated process or 4-color process printing. For new clients, new releases and creating a series of shirt designs we suggest creating a vision board. Clients can create their own or hire us for more creative involvement. Our involvement in creating the vision board will apply more of our ideation in the conceptual and style process maximizing our creative skills.
A lot of brands like to tell people that they’re pushing the boundaries, but that’s not always what customers see. When clients hire us for our creative ideas, we brainstorm in various directions, pushing real boundaries and developing new ideas when the project calls for it. We can create a spider web of visual ideas that could turn into multiple designs for a full line of seasonal apparel designs or applied to various products over years. With a refined creative project our creative minds go to work developing thumbnail sketches that can turn into professional designs. Our visual brainstorms have launched new brands, new products, new business models and grown many small businesses. We usually provide clients with multiple design ideas to choose from, pending the scope of each client project. Those initial ideas can be rough sketches, hand-drawn designs or nearly-finished vector graphics.
With a clear design direction decided upon, we move forward with developing the finished t-shirt design. The final t-shirt artwork brings the ideas to life. This is where the brilliant details are beautifully created in the t-shirt design style that’s been chosen for your project. If your project includes custom illustration, we hand-draw the final artwork and then digitally enhance the illustration adding color and refining the finished work. The details of every design are what separates us from the masses. We also apply our intricate knowledge of screen printing capabilities and develop the final design in a way that will maximize your print details, colors, budget and quality. Once the final design is complete, we provide each client with a final proof for their approval.
Do you have an idea that you’re looking to bring to life? Whether you have a very specific idea in mind or a vague theme, we can work with your project to create designs that meet the needs of your project. Some customers prefer to give us a subject, a quote, a concept, a goal, or a style for us to build from, others have a full illustration or photo. We can bring your bar napkin scribbles to life and we can provide original ideas for your clothing label. If you have a drawing that you want to use we can scan it, clean it, revise it, and use it by itself or with other artwork, text or design elements. Let’s talk about it what makes sense for your design project.
We know screen printing and design. Our small office staff has in-depth knowledge and experience in every single area of screen printing and t-shirt design. We know our products, our capabilities and it’s our goal to educate our clients.
Drew is both the owner, creative director and graphic designer and he’s happy to share his knowledge with his clients. His creative skills are very unique to this industry and he has a ton of experience and ideas to help bring brands to life.
Our creative department (HYPE Visual) and our customer service department are in one room. We don’t outsource our creative work to far off lands with unpredictable outcomes. We have talented staff with a proven design process that we’ve refined for well over a decade.
Most professional designers don’t understand the nuances of screen printing and don’t take the time to learn before they create. We have hands-on knowledge of the advantages, disadvantages and challenges of t-shirt printing. We know how to avoid common design mistakes, how to minimize ink colors and maximize print budgets. We know the garments, the inks, the colors and the reality of screen printing better than anyone.
Drew has helped service businesses and organizations sell apparel and create new sales revenue. With Drew’s background in the advertising world, our focus can go beyond a design, we can breathe new life into brands with creative ideas that go beyond t-shirt design.
We’ve been perfecting our printing skills for years and our technical printing skills are much better than most. We specialize in eco-friendly screen printing, unconventional print locations and simulated process. When you hire Offbeat Press to create your shirt design, you can be confident that Offbeat Press has created your design in a way that will create a beautifully printed product.